What We Do
Explore our Solutions
At SCH Advisory, it's it is not simply about the services we provide, but rather the solutions we create.
Market Assessments & Entry Strategy
- We support FMCG teams in deciding whether, where, and how to grow across Africa and the Middle East.
- Whether In-depth country and category assessments, or as an overview
- Entry model analysis: direct, distributor, or hybrid
In essence: We help you understand if a market is worth entering, and how best to do it.
Business Case Development & Commercial Feasibility
- We build or validate the logic behind your growth plans so you can move forward with confidence.
- Business case development or review (in-depth or at a higher-level)
- Cross-functional feasibility (sales, finance, supply chain)
- Scenario planning and decision frameworks
In essence: We stress-test your strategy and help you make sound commercial decisions.
Shopper & Consumer Research
- We uncover how shopper and consumer think, behave, and make purchase decisions in local markets.
- Shopper behaviour and path-to-purchase insight
- Consumer usage, needs, and barriers
- Format, pack/price, and product testing
In essence: We help you understand if, how, and why your product will work in a market.
Portfolio & Category Strategy
- We guide how your brands, packs, and price points should be positioned to win.
- Category and competitive mapping
- Portfolio and pricing architecture
- Demand-space frameworks to guide innovation
In essence: We help you define the right offer for the right shopper, in the right context.
Cross-Functional Alignment & Strategic Facilitation
- We create clarity across teams so your plans are aligned and ready for execution.
- Strategic narrative building for internal buy-in
- Tools for cross-functional alignment and governance
- Advisory support for workshops and strategic planning
In essence: We help your teams align around a clear, shared path forward.
